Sheri L. Singer
President and CEO
Sheri
L. Singer has more than 25 years of award-winning public relations,
marketing and communications experience. Before starting her firm,
Singer was a vice president for top 10 public relations agencies
(Ketchum PR) managing accounts for worldwide clients and bringing
them strategic communications, public affairs, branding, materials
development, social marketing, marketing communications, media relations,
research, and special events expertise. As the senior communications
officer for 15 years with various nonprofit trade and professional
organizations, Singer was responsible for all internal and external
communication efforts. She served as the managing editor of publications
and organizational spokesperson, created media training programs,
established a national Speakers’ Bureau, conducted satellite
tours, and produced all collateral materials.
Singer is the author of numerous articles and has served as editor
of more than 10 publications. She has been honored with PR Week’s
most successful corporate public relations campaign in 2001; .an
American Society of Association Executives Gold Circle award for
revamping an organization’s publication, and an Art Directors
Guild award for an annual report. Singer holds a B.A. from the University
of Maryland and has more than 20 credits in graduate courses.
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